The benefits, tools, and resources available for REALTOR® Members is extensive and constantly expanding. They include marketing, stats, helplines, listing and customer management tools, legal and form tools, discounts, and so much more! These include free, discounted, and premium services.
Statistics and Communication
Directly to members, we share the latest real estate news, stats, events, classes, and more with weekly emails, a monthly printed magazine, and via social media accounts. Keep a lookout for our communications to stay up-to-date with real estate trends.
We publish year-over-year monthly market stats for the local real estate market with comprehensive PDFs and video overviews.
We also publish daily four-week market snapshots.
We provide FREE 14 hour Continuing Education Credit Classes throughout the year. Note: The in-person free CE classes have been suspended while classes have gone virtual during the pandemic. Visit our Continuing Education page for available discounted third-party online CE class options. Available discounts subject to change.
Visit our Education Calendar to see when the next one is available!
It’s proven that REALTORS® who work with a professional coach are more successful than those who don’t.
PROCoach is our exclusive REALTOR® coaching program that will help you take your career to the next level.
Our PROScholar program is a new way to cut the costs of designation and certification courses at unprecedented levels. These savings are exclusively for members of PRO/CPRO. PROScholar pricing is automatically applied when you register for classes.
We’re talking discounts up to 80% off the online price of our normal member rate!
The professional standard that sets REALTORS® apart from other real estate practitioners is their acceptance and adherence to the Code of Ethics.
Our mediation and arbitration services ensures we all work in a fair environment that’s best for clients, members, and the industry as a whole.
The Ombudsman Program in its simplest definition is informal telephone mediation. In some cases it can address and solve minor complaints from the public. It can also solve inter-REALTOR® conflicts before they become serious problems. Like a mediator, an ombudsman helps parties find solutions.
The PROTech team designs and hosts websites for anyone, from large brokerages to individual agents.
They also feature a logo and branding service, great for new agents or companies that need an updated look.
PROTech publishes the PROTech Report, a comprehensive production analysis of agent and office productivity.
Visit PROTechflorida.com to learn more.
The Supra System makes it easy for showing agents to access properties and for listing agents to track activity at client properties. Showing alerts, productivity tools, and listing activity reports are advantages of the Supra System that create sales opportunities for agents.
Visit our Keybox Products Page to learn more.
Our spacious auditoriums are available for rent for special rates, and feature:
- Occupancy for up to 172 people
- Ample parking on premises
- Full kitchen and ice machine available
- State-of-the-art audio/visual system
Need a neutral place for a small business meeting? Need to access a computer and printer away from your home or office?
You can book meeting rooms at both our PRO (Clearwater) and CPRO (Lutz) locations. Our PRO location also features an “office-on-the-go” area where you can access a computer, printer, fax, WIFI, and more.
Need help making your listings stand out in a crowd?
At both PRO and CPRO locations, we carry a large array of signs, riders, and more at great rates for members.
One of PRO/CPRO’s missions is to strengthen the relationship between the Association and the Broker community.
We host broker-only events and workshops, provide broker-focused resources, and send brokers Real Trends magazine.
Since 1986, this magazine entertains and informs readers about “the People, Places, Pleasures and Wonders of the Tampa Bay area of Florida.”
Subscription forms are handed out at New Member Welcome and can be requested.
immoviewer automatically creates MLS compliant video content directly from your MLS listings, complete with unbranded landing pages and downloadable videos. This also comes with a unique and unlimited immoviewer3D 360° tour integration.
Learn more at immoviewer.com/pro-cpro-immoviewer
Having your association actively advocate on your behalf, and behalf of the industry and local community, is one of the most impactful member benefits.
We work to advocate for our REALTOR® members and their clients to foster a healthy real estate market. We lobby legislators and regulators at all levels of government to help pass laws that maintain a healthy business environment for PRO/CPRO members and for their clients, and work to defeat laws which inhibit the growth of the real estate industry.
The single most extensive database for condo floor plans, key plans, and site plans in Florida
Automated and instantaneous condo valuations using real time market data and condo attributes.
Visit mycondoplans.com to learn more.
MLS Tools (Stellar MLS)
Create amazing reports to write more offers and win more listings. Fully integrated into Matrix. “What’s My Home Worth” landing page. Get an interactive iPad CMA, and more!
MLS Data Co-op from CoreLogic® MarketLinx® provides new tools, new reports, and a new way to access MLS listings. In addition, MLS Data Co-op features an innovative map-based interface that delivers a wealth of property information.
Easily match eligible home buyers and properties to down payment assistance programs. Add DPR to your website!
Did you know? 70% of Stellar MLS listings are eligible for one or more down payment assistance programs.
- Free leads from qualified prospects
- Learn about market changes as they happen
- Schedule showings in an instant
- Easy, mobile CMAs
- Superior engagement tools
- Determine seller eligibility for removal from Special Flood Hazard Areas
- Access to MyFloodStatus Flood Resource Center and Support
- Discount pricing for MyFloodStatus
- Determination Reports and more!
Designed to help you easily locate new construction inventory for your customers and is included with your Stellar MLS subscription. It features a customized search, floor plans, pricing, maps, builder contacts, amenity information, and much more.
Include mortgage options from up to three of your favorite lenders at the bottom of each listing you email from the MLS system. Customers receive accurate, up-to-date information, showing realistic monthly payments. Strengthen your business relationships with your preferred lenders.
RealBiz 360 provides customers with a completely integrated marketing system for the creation of Virtual Tours and (Gold Plan) YouTube Videos. Virtual Tours are syndicated to major search engines, Realtor.com® and social media networks.
A public-records database providing property and ownership data, market information, street and aerial maps and market trends. Fully integrated into Matrix.
- Showing Management and MarketStats
- 24/7/365 Live Appointment Specialists
- Personally branded calls, texts & emails …and much more!
Timely housing market info delivered in simple, beautiful charts that help you do your job.
FREE for members, with a Pro level upgrade available.
The most complete, paperless document management system on the planet!
- Complete Document Management
- Listing Upload
- Built-in Electronic Forms
- Unlimited Document Storage
- e-Signatures (Authentisign integration available as discounted add-on)
407-438-1409 | Monday through Friday, 9am to 4:45pm
Attorneys are standing by to help you
Florida REALTORS® has many more tools, products, discounts, and benefits. Visit Florida REALTORS® to see what’s available.
National Association of REALTORS®
NAR’s list of third-party commercial real estate-related data and technology resources, some of which include discounts for NAR members.
NAR has partnered with Photofy to allow you to easily personalize and share the “That’s Who We R” social media campaign assets on your social media accounts, so you can leverage the campaign locally.
- NAR’s exclusive, nationwide property database for REALTORS®!
- Reports on over 160 MILLION properties.
- Helps REALTORS® wow their clients and close more deals.